Trina Le
Product Design Lead | Founding UX Designer | AI & Startup Specialist
Remote, US.About
Accomplished Product Design Lead and Founding UX Designer with a proven track record of spearheading 0-1 product development in AI-powered and VC-backed startup environments. Expert in establishing design vision, crafting comprehensive design systems, and driving user-centered solutions that lead to successful product launches and business growth. Passionate about leveraging design to solve complex problems and deliver intuitive, high-impact user experiences.
Work
VELLA.AI
|Product Design Lead (Co-Founder)
Remote, Remote, US
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Summary
Led end-to-end product design for an AI-powered email client and notebook, establishing core design vision and brand strategy from concept to beta launch.
Highlights
Led end-to-end 0-1 product design for an AI-powered email client and notebook, guiding development from initial concept to successful beta launch.
Established comprehensive design vision and brand strategy across desktop and mobile platforms, ensuring a cohesive and intuitive user experience.
Collaborated with cross-functional teams including ML engineers, product managers, and developers to seamlessly integrate advanced AI features and ship embedded chat functionality for email reply generation.
Architected and implemented a robust mobile app design system, encompassing typography, color systems, and UI components, prioritizing a mobile-first approach for optimal performance.
DAEDREAM.CO
|Freelance Designer
Remote, Remote, US
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Summary
Provided comprehensive design leadership for multiple startup projects, driving successful product launches and contributing to company acquisition.
Highlights
For **Decree Company (now Crane)**, led cross-platform web and native mobile app design for an AI-powered handwritten letter service, contributing to successful company acquisition and onboarding 40 clients through intuitive user flows.
For **Boomroom (Techstars '22)**, accelerated mobile and web application development for a fitness platform by leading 0-1 design and redesigning business management tools and video hosting experiences.
GROUPUPS
|Founding UX Designer
Raleigh, NC, US
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Summary
As the founding designer at a VC-backed startup, spearheaded the launch of an e-commerce platform and optimized design workflows.
Highlights
As the founding UX Designer for a VC-backed startup, collaborated with Product Management and Engineering to successfully launch a novel e-commerce platform for group purchasing.
Architected and implemented a comprehensive design system from scratch, significantly optimizing designer-developer workflows and reducing build times for rapid iteration.
Led extensive user research, including surveys, interviews, and usability tests, to effectively validate customer needs and inform strategic product direction.
Designed and delivered a merchant portal experience, including detailed wireframes, prototypes, and high-fidelity mockups, ensuring alignment with user needs and business goals.
KAMO DIGITAL
|Web Designer
Remote, Remote, US
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Summary
Served as the sole designer for diverse clients, creating branding, interface designs, and marketing collateral for digital platforms and campaigns.
Highlights
Served as the sole designer, spearheading branding, interface design, and marketing collateral creation for diverse clients across websites, apps, and social media campaigns.
Managed end-to-end design processes, translating client requirements into compelling visual and interactive solutions for local businesses and startups.
Education
UNC CHAPEL HILL
BA
Chemistry, Physics Minor
ARTCENTER
MDes
Interaction Design
Skills
Technical Tools
Figma, Sketch, Adobe XD, HTML, CSS, Javascript, Adobe Suite (Photoshop, Illustrator, InDesign), Framer, Webflow, Blender, Unity, Final Cut Pro.
Design Expertise
Interface Design, Interaction Design, Wireframing/Prototyping, Visual Design, 3D Design, User Research, User Testing, User Flows, Journey Mapping, Brand Design, Heuristic Analysis, Design Systems.